Google has been under the spotlight due to multiple antitrust investigations worldwide, which focus on its alleged anti-competitive practices. Critics argue that Google's dominance in the digital market gives it an unfair advantage, allowing it to prioritize its own services over competitors' offerings in search results and ads. This practice could stifle competition and limit user choice. The investigations also examine Google's control Lulubox over app distribution, mobile devices, and online advertising, raising concerns about the concentration of power in the tech industry. Authorities are questioning whether Google's practices harm both smaller competitors and consumers by limiting options and potentially driving up costs. The outcome of these investigations could have far-reaching implications for the future of competition and innovation in the digital landscape.